5 Essential Tips for a Successful June Home Sale
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Edie Israel

After years of executive sales and marketing experience as well as entrepreneurial success, Edie entered into the real estate market of Southern Calif...

After years of executive sales and marketing experience as well as entrepreneurial success, Edie entered into the real estate market of Southern Calif...

Oct 24 4 minutes read

Are you considering relisting property that did not sell the last time you put it on the market? Relisting a propertycan be a challenging situation for sellers that can make you feel like you are starting at a disadvantage. But with the right real estate agent behind you, it is possible to address any issues and position your property for success. Here is a closer look at how to relist a property and help ensure a successful sale.

Determine why the home did not sell last time

One of the essential steps to consider is determining why the property did not sell the first time that it was listed. In some cases, it could be the market but that's rarely the case. Homes are selling all the time, so it is helpful to buyers to be more objective and dig deeper to find out what's really stalling sales. Is the price too high? Is the condition of the property lacking? Was there a lack of marketing to move a specialized home, such as a luxury property? An honest post-mortem of what didn't work, combined with an expert assessment from a real estate agent, can give you critical insights. Analysis can help you pinpoint issues that need to be addressed so that your relisting will be more successful.

Make simple improvements

If your Realtor™ or previous potential buyers have pointed out issues, take the opportunity to address as many of these as possible before relisting your home. Avoid major renovations unless the problems are serious. Spend time finding ways to ramp up your curb appeal, from investing in landscaping to simple exterior upgrades. Look inside the home for small fixes, rooms where a fresh coat of paint or other small investments can make a difference. Simple improvements can address a prospective buyer's most pressing concerns.

Take every possible step to prep your home

It is important that a relisted home be backed up by a motivated seller. Ask yourself if you have done everything you can to prepare the property for sale. Start by taking stock of the interior. Have you decluttered and depersonalized the property? "Clean and clear" should be your motto. Invest in a deep, professional cleaning to help the property sparkle and determine what kind of support your need to keep the property looking its best throughout the sales process. Another approach to consider is professional staging. Properties that are staged are presented to look their best and use lighting, furniture, and placement to great effect. Staged homes often sell faster – and for a higher price – than comparable properties.

Carefully choose your agent and marketing strategy

The right real estate agent can make all the difference in selling your homes. Work with an experience Realtor™ with a track record of successfully selling properties in your community. Honesty is essential. Look for an agent who will level with you on issues such as your home's condition, whether your preparations are sufficient, and pricing. Evaluate the agent's marketing plan. Are the photos, video tours, and copywriting of their other listings at the right level of quality?

If you are relisting a home for sale, contact the experienced team at Edie Israel today to discuss your situation and goals. Our Realtors™ will help you determine what plan is best for successfully relisting a property in Yorba Linda.

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